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A scalable, high-performance, connected website

Your website is not a shop window. It's your organization's most important marketing asset.

With HubSpot Content Hub, your site becomes a platform for growth: connected to CRM, optimized for conversion, easy to manage, and ready for artificial intelligence.

Our approach: sites designed for growth

At Guépard, we design, integrate and migrate websites to HubSpot Content Hub with a boutique approach: performance, user experience and long-term adoption.

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AImeyour CRM.

Why choose HubSpot Content Hub for your website?

Eliminate the silos between your site, your campaigns and your customer data, while delivering a consistent experience for your teams and your visitors.
HubSpot Content Hub is an all-in-one platform that combines :

  • Content Management System (CMS)

  • Integrated CRM

  • Marketing tools and conversion

  • Customization and automation

  • Analytics and SEO optimization

A website designed to convert, not just to look good

At Guépard, we create sites that :

  • generate measurable conversions
  • offer an exceptional user experience
  • integrate seamlessly into your marketing ecosystem
  • evolve with your organization

Our approach goes far beyond design: we build a strategic digital platform, designed to support your business objectives.

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Three ways to build your site on Content Hub
Every organization arrives with a different reality. That's why we can help in so many ways.
1. Building your website from scratch

We can design and develop a complete site in HubSpot Content Hub :

  • site architecture
  • UX/UI design
  • customized templates and modules
  • marketing and conversion integration
  • technical SEO optimization

Ideal if you're starting from scratch or looking for a complete overhaul.



2. Integrate models produced by another agency

Already working with a design or UX agency?

No problem. We integrate existing Figma mock-ups or wireframes directly into HubSpot, faithfully respecting the creative intent.

This is exactly what we do in several projects where roles are shared between UX, SEO and HubSpot integration.



3. Migrate an existing site (WordPress or other CMS)

Already have a site on WordPress, Webflow or another platform?

We can migrate your content to HubSpot Content Hub:

  • main pages
  • blog
  • SEO redirects
  • multilingual structure
  • performance optimization

The goal: modernize your site without losing your SEO or existing content.



The advantages of a website on Content Hub
Content Hub offers major strategic benefits:

reusable modules for visual consistency

dynamic personalization based on visitor behavior

integrations with over 1,000 partner applications

Native SEO and integrated optimization tools

performance, security and global CDN

analytics unified with your CRM data

simple drag-and-drop editor for your team

It's an ideal platform for organizations that want a modern, scalable site connected to their operations.

Artificial intelligence and content: getting ready for the next stage

HubSpot is evolving rapidly with Breeze and AI functionalities.

For AI to be truly useful, it needs a clear foundation: structure, data, governance and adoption.

We build your site so that these capabilities can be activated at the right time, without unnecessary complexity.

A site on Content Hub allows you to gradually deploy :

  • Intelligent content personalization

  • Recommendations based on CRM data

  • Conversion optimization

  • Assisted content creation

  • More adaptive web experiences

Implantation Marketing Hub - Our methodology
1. Analysis and planning

We clarify :

  • your web objectives (conversion, brand awareness, recruitment, acquisition)
  • site architecture
  • content structure
  • technical constraints and integration
  • SEO and performance requirements
2. HubSpot development and integration

We build Content Hub :

  • templates and modules
  • design integration
  • responsive structure
  • configuration of HubSpot tools
  • performance and tracking preparation
3. Migration and optimization

If a site already exists, we migrate :

  • pages
  • blog
  • key content
  • redirects
  • technical SEO
4. Deployment, training and autonomy

We support your team so that they can :

  • easily modify content
  • create new pages
  • maintain site consistency
  • evolve with confidence in HubSpot
Typical results after a Content Hub project
  • A fast, modern and scalable website
  • Simple management by your in-house teams
  • A platform connected to HubSpot CRM
  • Better conversion of visitors into leads
  • A solid foundation for personalization and artificial intelligence
  • A consistent experience between marketing, sales and service
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Why Guépard?

Guépard is a boutique firm specializing in HubSpot.

We combine :

  • technical expertise
  • conversion-oriented UX design
  • SEO best practices
  • CRM + marketing integration
  • human and sustainable approach

We don't just deliver a site.
We create a platform for growth.

Love your CRM.

Find out what our customers have to say about us

They're the best people to tell you about our approach and the impact it's having on their businesses.

    • Un service personnalisé hors pair!

      « L'équipe nous offre un accompagnement personnalisé de haut calibre. À chaque semaine, lors de nos rencontres hebdomadaires, elles sont prêtes à nous diriger vers les prochaines étapes et à répondre à toutes nos questions. Leur approche est inclusive. Elles savent nous écouter et mettre juste le bon niveau de pression pour que nous atteignions nos résultats. Les formations offertes à l'équipe ont également été appréciées par tous. »

      Stéphanie Beauregard

      Directrice
      Cocoriko
      See the case study

    • Des experts pour nous accompagner dans notre croissance

      « Justine et son équipe sont de vrais professionnels afin de nous fournir les meilleurs conseils concernant HubSpot selon nos besoins. Sa flexibilité et sa disponibilité permettent à notre équipe d'être agile et d'acquérir les connaissances qui importent vraiment pour faire une différence chez Nexapp et servir au mieux nos clients. Nous considérons Guépard comme un réel collaborateur et partenaire ! »

      Sarah-Pascale Demers-Dussault

      Responsable Expérience Client
      Nexapp

    • Accompagnement impeccable !

      « La disponibilité de l'équipe de Guépard nous aura permis un accompagnement impeccable pour l'implantation de HubSpot dans notre entreprise. Une nouvelle aventure pour nous avec la création d'un nouveau produit en plus d'implanter le CRM en créant de nouvelles procédures. Nous avons partagé beaucoup de réflexions avec eux et plusieurs processus à mettre en place, le tout c'est toujours déroulé dans la simplicité et l'efficacité. »

      Marc-André Paillé

      Chargé de projet
      Lokibasecamp

    • « J’aimerais prendre le temps ce matin de remercier l’équipe de Guépard qui fait un travail tellement pertinent et humain en nous permettant de pouvoir bien communiquer avec les bons outils pour bien servir nos clients ! »

      Sébastien Lemay

      Directeur du développement stratégique
      Cocoriko
      See the case study

    • Une belle collaboration

      « Une belle collaboration Nous sommes ravis de collaborer avec l'équipe Guépard. Leur soutien nous permet de déployer d'excellents outils auprès de notre équipe commerciale. »

      Martin Guindon

      Directeur des ventes et du Développement des affaires
      Maison Usinex

    • Une marche dans le parc...

      « Quiconque soutien que les changements ne sont « qu’un long fleuve tranquille » n’ont surement pas vécu l’implantation de changement numérique… Ici en particulier l’implantation du CRM qu’est HubSpot… Par contre la présence auprès de nous de la force tranquille de Guépard qui sait adapter le cheminement et l’accompagnement fait la différence pour le succès de l’entreprise et de ce qu’elle entreprend… merci à toute l’équipe sympathique qui gravite en meute attentionnée autour de Dame Justine! »

      Bruno Fortin

      Directeur des ventes
      RM Recrutement

    Examples of website integrations

    We offer website migration orintegration services,customer space development or ultra-complex, customized modules.

    • Setting up LGI's new website and integrating its new brand image

      Challenges and achievements:

        • Develop a host of customized modules and page templates enabling marketing teams to quickly set up new pages and landing pages.
      • Design and program a resource page to group all types of content (blog articles, webinars, PDF flyers, news, etc.) on a single page, with filters for each type of product or solution. The challenge was to bring together data from different sources: Hubdbs, blogs, ...
      • LGI solutions healthcare page image
      • LGI solution santé page image

    • Podcast blog development

      Key features :

      • Comprehensive data synchronization and exclusive integrations
      • Programmable automations (code)
      • Data cleansing automations
      • Image from the women powering ecommerce page
      • Second image from the women powering ecommerce page
      • Third image from the women powering ecommerce page

    • Development of customized modules and page templates

      Key features :

      • Comprehensive data synchronization and exclusive integrations
      • Programmable automations (code)
      • Data cleansing automations
      See the case study
      • Cocoriko page image
      • Cocoriko page form image

    • Design and development of a login-protected private area for distributors

      Key features :

      • Comprehensive data synchronization and exclusive integrations
      • Programmable automations (code)
      • Data cleansing automations
      • Image from the Quebec BBQ page
      • Second image from the Quebec BBQ page
      • Third image of the Quebec BBQ page
      • Fourth image from the Quebec BBQ page
    FAQ - Website on Content Hub
    Can HubSpot replace WordPress?

    Yes, Content Hub is a complete CMS, more integrated with CRM, with native conversion, SEO and personalization tools.

    Can you migrate our existing site?

    Yes, we migrate WordPress and other CMS sites to HubSpot, protecting your SEO structure and content.

    Can you work with our design agency?

    Yes, we integrate Figma models produced by another agency or UX/UI partner.

    Will our team be able to manage the site afterwards?

    Yes, HubSpot is designed to allow your team to modify and evolve the site without relying on a developer.

    Is Content Hub preparing for the arrival of artificial intelligence?

    Yes, a CRM-connected site is the ideal foundation for enabling Breeze, intelligent personalization and next-generation web experiences.